Yahoo Finance Australia

Yahoo Finance Australia

Yahoo Finance Australia

Yahoo Finance Australia

By: Admin | Date: November 11, 2011 | Categories:

In his New York Times article, Where Yahoo Leaves Google in the Dust, Randall Stross reveals that Yahoo! Finance draws 17.5 times the traffic of Google Finance, and says that:

  • Yahoo! Finance has been the most popular of the two for the last 19 consecutive months
  • In July 2009 Yahoo! Finance 21.7 unique United States visitors in July compared to Google Finance's 1.2 million
  • Yahoo! Finance's traffic grew by 12% from July 2008 to July 2009, while Google Finance’s traffic grew by 3%

He concludes that this discrepancy is not because Yahoo! Finance is in any way "better" than Google Finance, and it simply due to the way in which Yahoo! Finance provides highly complex (and intimidating) information in a simple and "safe" format. Google Finance's downfall is that it actually provides too much information. Not that any programmer will agree with that. As far as they're concerned there is no such thing as too much information.


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